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About

Bluefish Health is a fictitious healthcare services company used to illustrate key concepts from Team Topologies such as stream-aligned teams, team cognitive load, organization evolution, and maintenance-as-sensing. We use the Bluefish Health example in Team Topologies training courses and materials to illustrate key dynamics and patterns for modern software delivery.

Company profile

  • Name: Bluefish Health

  • Motto: “keeping you going swimmingly”

  • Headquarters: Toronto, Canada

  • Offices: Manchester, UK / Barcelona, Spain / Singapore / Sydney, Australia / Lagos, Nigeria / Rio de Janeiro, Brazil

  • Employees: 2,500 (approx)

  • Annual revenue: $800 million USD

  • Market focus: digitally-driven healthcare products and services

  • Website: bluefishhealth.org


Bluefish Health provides healthcare products and services to consumers (B2C) and businesses (B2B) to help people monitor and improve their own health through mobile apps, physical devices, and connected tracking and analytics software tools.